Insights on Geoffrey Moore’s Crossing the Chasm by Instaread

Insights on Geoffrey Moore’s Crossing the Chasm by Instaread

By Instaread

  • Release Date : 2018-08-11
  • Genre : Study Aids
  • FIle Size : 0.23 MB
Download Now
The file download will begin after you complete the registration. Downloader's Terms of Service | DMCA

Description

Insights on Geoffrey Moore’s Crossing the Chasm by Instaread Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Consumers (1991, 3rd edition published in 2014) by Geoffrey Moore is a guide for high-tech companies that wish to transition successfully from a small, technically minded customer base to a larger general market. Customers within a given market adopt new products at different points during their development...

Get an Overview, Key Insights, Commentary and more! Download now!

keyboard_arrow_up